Together for a Stronger Society

NCVO’s five-year strategy launch

NCVO strategy document cover reading 'Together for a Stronger Society', with a collage of three photos showing people volunteering and presenting
Page is titled 'why this strategy matters', and shows an image of a smiling woman in an apron holding a bag of fruit in a food bank
The title of the page is 'NCVO's direction for the future', showing the organisation's purpose and vision. An image shows two people laughing together while making tea in a community kitchen
Diagram titled 'strategy summarised - together for a stronger society', showing the strategy's need, vision and purpose in text on the left, feeding into a four-petal flower diagram on the right 
Design by Abi May

Overview

Working with a freelance graphic designer, I produced NCVO's flagship strategy document, translating a year of member consultation and complex strategic thinking into a clear, public-facing document for members, partners and government stakeholders.

Key responsibilities

  • Led on project and stakeholder management to deliver the product within a tight five-week timeframe

  • Owned the visual identity end-to-end: including design language, colour system and layout

  • Developed the "strategy model" diagram, translating an abstract four-driver framework into a single legible visual

Impact

  • Sets the design language for all major strategic communications going forward

  • Positioned NCVO's ambition clearly at a critical moment in the organisation's history

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